As part of the deal, GoodWin Trade’s logo has adorned the team’s shirt sleeves for their opening four WSL matches.
The technology company, with whom the Club has a long-standing relationship, provides training services on cryptocurrencies and similar markets.
GoodWin Trade can help anyone get started in the lucrative world of online trading regardless of how little knowledge or experience they may have.
The brand provides a wealth of free training and education in partnership with several leading experts in various forms of financial trading – including forex, day trading and cryptocurrencies such as Bitcoin.
Chris Freville, co-owner of the company, stated: “The interest in women's football has risen massively year on year and as such we are delighted to be partnering with one of the most famous clubs in the Women’s Super League.”
“The squad is going from strength to strength and we can’t wait to support this hugely talented and inspiring team in what promises to be a very exciting season under new Head Coach Carla Ward.”
James Corrigan, Blues’ Commercial Sales Manager added: “It is fantastic to have GoodWin Trade take pride of place on the sleeve for the second time after having been involved at this level before.”
“Both partners of the business, Chris and Teresa, have heavily supported BCFC Women in recent years, and this partnership only further highlights the level of commitment they have to the Club.”